When Bill Collins asked to join the Human Scale Business Network, I was a little skeptical of the fit. After all, his company makes and sells spray sealant foam systems for commercial use. We focus on consumer products businesses. However, when I learned why he was creating a direct ecommerce channel, I had to reconsider some of my assumptions.
Josh Allen reached his Kiva loan fundraising goal. In this fourth and final installment in our series, I summarize some lessons learned, advice for prospective Kiva borrowers, and next steps for Josh and WO Design.
Josh Allen and WO Design have completed the private fundraising phase of the Kiva loan crowdfunding process. His loan campaign is now visible to the 1.5 million member Kiva community. Josh has 30 days during which to raise the balance of his $7,500 loan campaign.
Josh Allen is raising a $7,500 loan using the Kiva crowdfunding platform. Proceeds will finance new product development for WO Design. The business makes and sells pet toys through specialty retailers and online. WO Design contributes a portion of its revenue to provide meals for widows and orphans in Ethiopia. We’re chronicling Josh’s Kiva journey. In this second installment, Josh has completed his application and is entering the private fundraising phase of the process.
WO Design is a not-just-for-profit business that gives away much of its operating profit to support charity in Ethiopia. Josh Allen, the company’s founder, has crowdfunded a couple of rounds of product development, but has been exhausted by the process. To help finance his latest round of product design, Josh is turning to the Kiva microloan platform. Over the coming weeks, we’ll be chronicling his progress and sharing what he’s learning along the way.
Pete Tolton is compelled to help creative people tell their stories through the medium of video. Dave Bayless spoke with Pete recently about the work he does with human scale businesses and others driven by passion.
Jennifer Rohleder is busy. In addition to her environmental technology law practice, she is General Counsel at daGROUP and is involved with LifeCycle VC and the Piranha Tank investment show. I discovered her via social media and learned that we share several interests including the potential for businesses to have positive social and environmental impacts, sourcing appropriate […]
As your human scale business grows, it becomes difficult to maintain focus. Success breeds increasing demands for support functions of all kinds. Bookkeeping, fulfillment, and “Tier 1” customer support take more and more time. The smart entrepreneur learns how to delegate and outsource these basic, yet essential, tasks. By doing so, you can focus more of your time on more strategic product development and marketing.
Patrick Rauland was the product manager during three releases of the ubiquitous WooCommerce plugin. So, he has an informed perspective when it comes to choosing an ecommerce platform for your human scale business. Patrick also has much to say about the virtues of being small, the value of continuous experimentation, creating data through action, and taking an integrative approach to marketing.
To ensure a product’s profitability, we can during the design phase reduce a product’s costs by taking the systems-thinking approach of “Design for X.” That’s what I learned when I spoke with Bruce Zignego, adjunct faculty in Montana State University’s College of Engineering and president of ZigCo, a product development firm focused on medical and […]